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The other day we came by this marketing stunt made by Tesco in South Korea. It´s a very interesting way to address a challenge. We find it super inspiring and would love to do something similar in copenhagen. It´s simple and spot on which makes it that more powerful. Take a look at the video below and let os know what you think about this way of creating a virtual subway store.

Enjoy the summer!

 

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Stumbled upon this unique way to set focus on lack of focus on the streets. It might be even more relevant with the recent passing of Lieutenant Columbo – Peter Falk. He will be missed!

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Fantastic event by T-mobile in Barcelona! Watch how people use a simple smartphone to play a life-size version of the cult Angry Birds game. Complete with real shooting birds and exploding pigs! It´s a fantastic event and a great documentation of the happening! Good inspiration to what is possible to do in order to get attention with event documentation.

We are sure this little video will get a great viral life :0)

Check it out!

T mobile Angry birds Barcelona

T mobile Angry birds barcelona

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In the past couple of years we have wondered whether or not it would be possible to reinvent the way that we define making donations. One of the reasons we have wondered is the fact that it seems like the way that people donate has not changed for the last decade – not remarkably anyway.

Recently Greenpeace launched a website to engage people in the creation of the new Rainbow Warrior – their flagship, so to speak… Their way of generating funds for the creation of the ship is a step in the right direction – but it can be taken even further to ensure loyal and engaged contributors.

Great work on the concept and design by DDB – France, Les 84 and Greenpeace

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One year ago a group of people gathered around Stengade in Copenhagen to celebrate the birthday of now famous bus-driver, Mukhtar. So on this day, his birthday, we can congratulate him again and celebrate the fact that the youtube-film is about to reach the 3.000.000-click mark. Tomorrow it will also be decided whether the movie will go from Creative Circle-shortlisted to Creative Circle-winner.

Fingers crossed and Happy Birthday Mukhtar!

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At the Super Bowl 2011 VW aired their new commercial for the new Passat. Which in it self is relatively uninteresting, but the add hits surely strikes something in everyones hearts – regardless of relationship to Star Wars….

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Every now and again you stumble upon someone, who will inspire you! When working with Flash Mobs there are the obvious ones. The ones that everyone knows, has seen and refers to. Those are naturally The T-Mobile Dance and Frozen Grand Central Station and they are great! We believe that one person in particular has been overlooked although millions upon millions has seen his work. We have many times looked to french Remi Guillard for inspiration or just simply a laugh… The way Monsieur Guillard keeps reinventing the term flash mob and it’s usage is simply brilliant, so if you have not had the pleasure yet – check out some of his work below.

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