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Archive for the ‘Copenhagen’ Category

Better Place is a new addition to the Kadaver project portfolio. As a launch of this new collaboration we have been engaged in creating awareness by guiding the electric cars through the streets of Copenhagen. You could therefore see three electric cars (Renault Fluence Z.E.) around Copenhagen this past weekend, among other places at Islands Brygge, Amager Strandpark and Bellevue. Next weekend (July 17) you will be able to meet the cars at Rådhuspladsen from 10 am to 1 pm. See you there.

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2100.nu has been engaging the citizens in Østerbro with projects aiming to lower the co2 emission with 10%.
We were asked to create a short animated movie that could illustrate the achievements from the project. So if you need inspiration to what is achievable to do within a years time, then check this video out and feel the inspiration!

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Here is a great little inspiration video from the transport comapany Voyages-sncf.com that has created a “voyage machine”! if it´s a staged stunt with the actors or not, the viral effect is working and the concept is great!

Check it out and get yourself a good laugh!

How do you think this would work in Denmark?

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Again this year great people from Copenhagen are arranging the yearly festival for the Copenhagen Twitter network, called Twestival. The event is a charity event like last year, and this time Twestival cph support BørneCancerFonden. You can read more and get the ticket from the webpage http://copenhagen.twestival.com/

It´s to night! So move quick!

The aim is to collect $18981 which is about 100.000 Dkk.
I can´t remember how much got donated last year.. but the twitter network has grown bigger since last year, so hopefully the donation will equally be bigger! If you know the amount donated last year, then please put it in the comment for the next reader to see it.

Twitter festival. Twestival Copenhagen

 

The good people behind the arrangement is

 

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Uffe Elbæk has been a big inspiration for Kadaver and now you all have the possibility to meet him and hear his viewpoints on social entrepreneurship. What is it? who do you need for your team? and how do you get startet?

Uffe is the founder of the Kaospilot education, where the four founders from Kadaver graduated from. Uffe also holds the title as director of “The World Outgames“, CEO of Change The Game and an active politician for “Det Radikale Venstre” running for election.

 

See the invitation for the presentation here at Niels Brock´s webpage.
Thursday d. 24. marts kl. 14-15
Blågårdsgade 23B, 2200 København N

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Are the books as we know them an endangered format or will the future still feature the smell of a new-acquired book? It would hurt a book-loving heart like mine if I could not buy the latest releases in paper format… This video might hold the answer…

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Kadaver have helped the organisation Green Kids from RandersgadeSkole to develop and produce a small video. The assignment was to help and support the Green Kids to create a flashmob video with a message concerning the environment. Through co-operative brainstorms with the Green Kids the idea and concept was created. The result is now out and you can see the video here on our blog, or at: www.green-kids.dk

Check it out:

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A great inspiration for our work in Kadaver is this old stunt by Axe.

Check it out in this small video!

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In this past fall Kadaver found itself in a fortunate role of being assigned to a task for the Danish Ministry of Food. Kadaver was chosen along side to other companies and in-house friends, bybird and Haus CPH. This constellation of three companies designed and shaped a campaign that was to address what the Danes wanted in terms of healthier, better and more appealing fast food and convenience products. Through recent years the usage of unhealthy fast food and convenience products has increased rapidly and the campaign was launched to find out whether or not there could be found alternative or new solutions that would make the healthier choice easier for the Danes to make.

The design of the campaign was created around well-known elements that would both created a sense of security to the target group, but it would also have a clear reference to the elements from the world of fast food and convenience products. This was done to secure that the focus of the campaign was in center and the target group would be willing to engage in dialogue around the campaign focus.

The result was a name “Mums – Hvad skulle det være?” (direct translation; Jummy – What will it be?) referring to two well-known terms within the Danish food universe.

The graphic design was inspired by both the environment around the american dinners and the Danish countryside homes.

The campaign that ran in a four week period contained viral elements such as a homepage (hurtigmums.dk), twitter-account, youtube-account and a facebookpage. Alongside these elements the campaign could be found on street-level via a national voxpop carried out by the campaign character Agent Mums, Go-Cards in cafés, headrestsleeves in the busses of Copenhagen and finally during a two week period in “The People’s Kitchen”, where the Danish consumers could taste and give feedback to different producers of Fast Food and Convenience products.

The conclusion of the campaign has been loads of feedback given by the target group, which will help form what future initiatives needs to be made in the future regarding fast food and convenience products.

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For some time now we have been working together with 2100.nu who is an environmental project located at Østerbro, Cph, Denmark.
The project involves citizens and companies who jointly engage in order to reduce Co2 emissions by 10% before the 1st of May 2011.

Kadaver was asked to create a little movie for 2100.Nu. The movie is made to be shown in Park Bio at Østerbrogade, and is meant to create awareness around 2100.nu´ mission. Our task was to illustrate this without pointing an angry finger at people, but to inspire the public to visit www.2100.nu.

We created “Kvinden der levede i Mørke” – “The woman who chose to live in darkness”


The voice over is Danish.

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Yesterday Kadaver attended the mini conference about Social businesses in Social medias hosted by Tania Ellis. This has kick started the mini conference concept, Social Business Club. We are looking very much forward to attend next time.

Today we will be present at the inspirational after work meeting at Social Square. We are looking forward to get inspiration about social application for Iphones, Androids etc.

Read more about the inspirational after work meeting here: Link

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A new video has hit the viral airwaves! This video is the second Flash Mob in the “Bedre Bustur”-campaign that brought you Mukhtars Fødelsedag back in May.

Mukhtars Fødselsdag was the documentation of an elaborate birthday celebration that was made to create attention on the bus drivers of Copenhagen. This new video deals with a different theme. Every week thousands of Copenhageners uses the busses at night. Either to go back and forth to work or as an element of going out. The night  bus is normally a place where people are left by themselves and something surprising very rarely happens.

As the passengers have contributed with a lot of great input on how to make the bus rides better through two campaigns it was decided to give them something back. And the night bus passengers were selected!

Watch the movie, enjoy it and send to a friend who might be a regular night bus passenger.

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I just stumbled upon a great example of what you can achieve if you decide to involve our target group. In general this concept is seen a lot in the business world, but this example is from the music world. This might even be what will help the music industry through it’s crisis – just a thought… Anyway Danish band Kashmir decided to involve their fans in the creation of their new music video by encouraging them shot a video containing their logo – they should then send the file to Kashmir who would then in turn pick the best contributions for their new video. Smart… It turned out that more than 200 videos was received. Thus creating a music video for the fans by the fans. That is one hell of a way of nursing fans and cutting costs in production.

I have attached a link to an interview posted on Politiken (it’s in danish): Press the image below to access the interview

I think the result speaks for itself. And I can only imagine the feeling of actually contributing to music video of ones favorite band. Enjoy it:

In general it seems that Kashmir are focusing on making their website a gathering point for all fans and interested people. Check it out – I think they might be on to something. kashmir.nu

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Last week we had DR 21 søndag (Danish Radio) visiting our office. They wanted to bring a story of the phenomena “Flashmob Marketing”. After the birthday celebration of Mukhtar, Kadaver have been contacted by various journalists wanting to know more about our work with the campaign Bedre Bustur.

In case you didn´t see the show:  –> click here!

Bedre bustur

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We were so lucky to have Uffe Elbæk visiting the office today. An informal coffee invitation can take many directions and nobody knows where it will end before it is tried out. The “sharing spirit” that lives in Kadaver stems from our educational background and personal world views. By having the coffee with Uffe it was evident where the Kaospilot sharing spirit really stems from! Ideas, concepts and potential partners was shared during the coffee and again Network is a key word.

We are now very much looking forward reading the book that Uffe Elbæk just wrote, Ledelse på Kanten. There should be some relevant stories for us. Check out the book here: Ledelse på Kanten

Ledelse på kanten af uffe elbæk

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That is what is great about the Internet! – in every little corner, someone is telling about his/her own take on a situation/happening, and through the channels online, this message can spread in all directions!  As Google´s CEO Eric Schmidt once said: “The internet is the first thing that humanity has built that humanity doesn´t understand, the largest experiment in anarchy that we have ever had.”
That is exactly what makes it interesting to keep “Googleling” around the web. Lately most of the searching has been to find articles and web pages that talks about Kadaver´s lates work, the campaign Bedre Bus Tur and Mukhtar, the bus driver.

I would like to share some links with you about  what others have created:

Marta Karolina Olsen, Advisor at Advice Digital agency for digital communication.

She wrote this great article about “why Mukhtar is a Success” at K-forum.

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Martin Meyer, Creative head at Mindjumpers, agency working with Social Media.

He wrote this article about “a fantastic flashmob with good intentions“, also at K-forum

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The Blog ideen-manager.de from Germany really likes the Love seats
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Tobias, aka Tobiedk, questions on his blog if the Mukhtar video actually can be called a Flashmob.

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I have made  my way past a lot of other News blogs, communication blogs and various of newspapers. I love it, and if you have any hints for what I/we should check out then don´t hold back. Share away!

And! enjoy the sun!

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The story of Mukhtars birthday is still floating on the internet and the views are ticking in from all over the world now! Its amazing to experience our work with bybird is being commented in such positive terms from all corners. Less than 1% out of some what close to 1 million people dislike the video… It´s pretty interesting how a video like this spreads around in the world. Comments, Emails, Tweets and Facebook updates keep growing and growing! This Morning Mukhtar the bus driver and main caracter of the video is being interviewed about his experience on the day. Here is a link where you can see Mukhtar and Jonas Permin Business developer from Arriva talking about the campaign Bedre Bustur and the especially the video.

God Morgen Danmark: http://go.tv2.dk/video.php/id-30681448.html

Mukhtat Arriva bus driver birthday flash mob
Here is a photo of Mukhtar the bus driver from the Flash mob video, Bedre Bus tur, Arriva and Movia.

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Again we are hosting an other Likemind meeting together with the Cafe Din Nye Ven. The Likemind meetings have been going on like this in Copenhagen for more than a year by now. A lot of different and interesting people have been through the café. Kadaver have met many interesting connections in terms of business, projects, idea development, friendship and most importante INSPIRATION! Hosting the Likemind meetings is a way for us, Kadaver, to make sure different parts of our network meets each others. And for us to meet new people, friends of friends, or partners of partners.

To make it easy to get updates about the coming Likemind meetings, you have the possibility to Follow LIkemind_cph on Twitter and join the Likemind Facebook page.

Likemind Copenhagen Morning meeting

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Last week we were responsible for the final element of the five week bedre bustur campaign for Arriva. It was marked by celebrating the birthday of a bus-driver. He had no idea that a celebration would take place! The result was a great day with a lot of surprises, especially for the bus-driver, Mukhtar!

Check out the result and let us know what you think of it!

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Here is a snap shot of the love seats, also known as Kærlighedssæder.

Kærlighedssæder Arriva

The press coverage is still going strong! this morning there was a “how to flirt in the bus”-guide at TV 2, Godmorgen Danmark. check this link

Have you heard of anyone who actually did make “a pickup” in the bus? we would love to hear the story! also if it didn´t succeed..!

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Throughout the last four weeks we have worked tightly together with the company bybird, Haus and Arriva on a campaign dubbed Bedre Bustur. The last four weeks have featured several initiatives, among others; five weekly magazines, newly designed headrests, social media concepts, a brand new website and to day the latest addition to the campaign was launched.

Late Sunday night 250 seat-covers was installed in the busses across Copenhagen. The new covers indicated that this was a loveseat… (Kærlighedssæde) Throughout the day Danish media have intensely covered the seats and a debate has been started around the use of these and the general interaction in the danish busses…

The focus on the campaign has been to improve the experiences in the busses and drag focus towards how a busride can improve seen from the perspective of the people that uses the busses on a daily basis.

All the initiatives has generated a lot of great response from the users and today the media gave their response. Below can find some of the articles that have been in the new throughout the day.

Contribute with your view on Facebook, or through the Campaign webpage: www.bedrebustur.dk

DR

Politiken

MetroExpress

Kristligt Dagblad

Le Figaro!

Kerdos – Greece

Aften Posten, Norwegian

Clarin.com Spanish

Lidovky.cz Czech

The campaign is far from over so stay tuned

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Dear all the beautiful people who attended our reception Friday. Thank you for your contribution to an unforgettable experience we had a blast and it was truly fantastic to see all the happy faces.

The office was packed with engaged and smiling people both people we know but also people we had not met before which made the day even better. Meeting new people is one of our habits.

We check out by inviting you all for a cup of coffee whenever you feel like it.

Hugs and kisses

KADAVER


Here Jacob is serving 3 of the nearly 300 sausages that was consumed during the day!
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Here you can see our nearly 2 meters long Champagne cooler, filled with snow and ice.

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Dear Blog Reader

You are hereby invited to the opening of our dear office at Solitudevej 1 in Copenhagen. We have been here for about half a year now and it is about time we celebrate the birth of our dear office fellowship.
Drop by from 1 o’clock pm the 26th of February and join the celebration. We will start out with a formal set-up with wine and snacks and let the day last for as long as we like.

Kadaver is on the roll with different projects now and we are pleased to announce that we have a sustainable platform for the future to kick in. We are 4 KaosPilots striving for fulfilling our dreams and time has shown that this approach is paying of.
Together with Kadaver at Solitudevej we have Thomas Nymann studying Entrepreneurial Design at the business school KEA in Copenhagen. He is our partner in crime and our beloved friend and sparring partner. Thomas and Jacob (Kadaver) has a company together called bybird making social interaction.

All this we would like to celebrate together with you and all the others we like to hang out with. Jump in your best outfit and come and talk, hug and smile with us!

We really hope to see you at Solitudevej 1, 2200 Cph. N the 26th of February 2010.

From the gang of five:

Anders, Søren, Thomas, Jacob and Johannes.

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As time roles on and the 3. Friday of the month is approaching and we can now announce the Likemind meeting for February to be a reality. The cozy morning meetings that generates contacts, smiles and laughter are getting more and more known in Copenhagen. Also on the social networks side we can see a growing interest. More followers on twitter, more people joining the likemind facebook group. During the last Likemind, I met Kim Bach. After a talk around the use of social medias as promotion tools we came to the conclusion to Tweet about the likemind meetings under the #hashtag #lmcph. So join the twitter conversation there and the real life conversation at Café Din Nye Ven.

Here is the flyer for this event. If you need for prints please let us know, by contact Likemind@kadaver.dk

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